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Volume 20 |
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One of the Williams Group cornerstones of effective business care is the weekly Staff Meeting. There is not a Doctor out there who does not balk at closing the doors to patients for an hour each week, yet paying a full hour of overhead and wages for the entire staff in order to hold that meeting! After all, we know the potential value in “lost” revenue from that one nonproductive hour. It’s easy to figure: Let’s say you have two doctors in that morning. We’ll assume half hour exams and a Revenue Per Patient (RPP) of $300. That’s $1200 times 50 weeks, equaling $60,000 over the course of one year! It makes sense to examine the return on this investment of time. Year after year the Best of the Best of our clients continue to make this investment, understanding that they will reap rewards both tangible and intangible that far exceed the $60,000 in “lost” revenue. Tangible: Higher RPP. Your office will run more efficiently, which results in lower Operating Expenses. Intangible: The atmosphere amongst Doctors and staff members will be more positive and enthusiastic. Communication will be clear. And we know that what is good for our business will be good for our patients! We have all enjoyed the pleasure of patients telling us they love coming to our office because, not only do they get a great exam and fantastic eye wear, but “everyone is always so cheerful and they seem to really LIKE working here!” How do you run consistently effective Staff Meetings? Before we delve into the details, let’s step back a bit. I am making several assumptions here that must be stated up front. If these assumptions do NOT hold true, then no amount of “meeting technique” will significantly increase the value of this time spent with staff... |
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February is Low Vision Awareness Month |
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Partners in Practice Alumni Retreat coming soon! Reserve your spot! |
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This month, we ask three questions regarding staff meetings.
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“Nobody got anywhere
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iNEWS, published by Williams Group™, is a free resource to members of the optometric community. You don't have to be a client to receive these valuable insights on the optometric market. |
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